Art Marketing Tips
Describe your artwork. Five top tips.
Artwork descriptions are an essential factor as to why people buy your artwork. They can be most often seen on your exhibition art labels, in your image descriptions on your website or social media. Although they are not essential for your website, they are great for increasing your SEO and keywords. In addition, inspirational artwork…
Read MoreCustomer Service Strategies for Artists with Dave Geada-Coronavirus for Artists –
Customer Service Strategy or Plan A Customer Service Plan or Strategy is an essential, but often missed, part of your business plan. It is where you identify how you are actually going to sell to your customer. Once you have established who your customers are and what you are selling, you then look at where…
Read MoreCustomer Service Plan with a bonus checklist! : Art Marketing Tip
Even as an artist you need to have a system in place when you are ready to sell your work. As part of your business plan, a sales Customer Sales Plan or Strategy is where you identify how you are going to actually sell to your customer. Once you have established who your customers are…
Read MoreYour Unique Selling Point with Dave Geada –Coronavirus For Artists – Art Marketing Tips
Your Unique Selling Point or Proposition (USP) is your competitive edge Once you start thinking about your art as a business, so many other things come into play. Just like any other business, art businesses need to think about what makes them different from every other business. What are you selling? What makes you stand…
Read MoreCovid19 For Artists – How Advertising works with Eric Rhoads – art marketing tips.
In this conversation, Eric Rhoads, one of the industry’s most influential marketers and entrepreneurs, chats with Graeme Stevenson – host and founder of Colour in Your Life, about the important and sometimes misunderstood topic of how advertising works, and how these ideas can relate and apply to your own arts career. With this video we…
Read MoreCovid19 For Artists – Online Marketing for Artists with Eric Rhoads – art marketing tips.
In this conversation, Eric Rhoads, one of the industry’s most influential marketers and entrepreneurs, chats with Graeme Stevenson – host and founder of Colour in Your Life, about the importance of online marketing for artists, and how these ideas can relate and apply to your own arts career.
Read MoreCOVID19 for artists: Why do people buy art? with Eric Rhoads – Art Marketing Tips
In this conversation, Eric Rhoads, one of the industry’s most influential marketers and entrepreneurs, chats with Graeme Stevenson – host and founder of Colour in Your Life, about the psychology of why people purchasing, and how these ideas can relate and apply to your own art career. With this video we are working in partnership…
Read MoreWhy do people buy art?- art marketing tips :)
Buying Art to many is one of life’s luxuries. The public loves to view art. Galleries, when they are open, are often filled with the art-loving public, but not a huge percentage of this public actually purchase art. In this time of Covid 19, galleries are closed and the tried and true methods of selling…
Read MoreAnnouncing a fabulous new partnership!
As part of our Covid19 artist Survive and Thrive series we have been negotiating with several companies to create a partnership that will support and benefit you in this time of flux. We would like to welcome this new partnership with StreamLine Publishing and Eric Rhoads. Eric Rhoads is a studio and plein air painter, and…
Read MoreBranding tips for artists: Art Marketing tips
Branding is as important to artists as it is to multinational companies. Branding is a way of communicating your personality in a quick, easily accessible and identifiable way. Businesses brand can include colour images, icons, personalities. Artists, who are business too, can do the same. You are your brand, so how you look is important. These…
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