All are Individuals
"Waking up to the animal holocaust is deeply painful. Not only are you confronted by the sheer size of it all, 10 billion land animals in the US, 58 billion globally each year, but when you share what you have learned with your friends and family members, who you deeply respect and love, they show indifference at best. You feel like you have come upon genocide that everyone is trying to hide and ignore. And you can no longer participate. And you can no longer keep quiet. And then you are painted as militant, extreme, judgmental, et al. It is deeply painful on so many levels."